INTRDUCTION TO AFFILIATE MARKETING

WHAT IS AFFILIATE MARKETING?
Affiliate marketing can be defined as an internet-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by such affiliates marketing efforts.

The affiliate marketing industry has four (4) core players at its heart; The merchant,The network,The publisher and The customer. The market has grown sufficiently in complexity to warrant a secondary tier of players, including Affiliate management Agencies,Super Affiliates and specialized Third parties (VENDORS).

Affiliate marketing overlaps with other internet marketing methods to some degree, because affiliates often use regular advertising methods.

SOME METHOD USED BY AFFILIATES
* ORGANIC SEARCH ENGINE OPTIMIZATION
* PAID SEARCH ENGINE MARKETING
* E-MAIL MARKETING
* PUBLISHING REVIEWS OF PRODUCT AND SERVICES

Affiliate marketing-using a website to drive traffic to another- is a form of online marketing which is frequently overlooked by advertisers. While search engines,email,and website syndication capture much of the attention of online retailer.

Affiliate marketing carries a much lower profile. still,affiliates continue to play a significant role in e-retailers marketing strategies . To be continued.